Allegiance

Project Description:

The Allegiance Corporate Website was the first project I took on with Decort Interactive as the lead developer, while coordinating the efforts of other members on my team. The focus for me was front end development as I was in charge of implementing the original design. By the end of the project I ended up taking over design, and went from lead developer to sole developer as my team went MIA. The tricky part of this site was the marketing side as we had multiple sections to the site as well as various landing pages. All of which were asked by the client to be styled uniquely.

Due to the ongoing relationship that Decort Interactive has had with Allegiance we assumed the role of their marketing department and became their campaign arm. This required designing marketing emails, landing pages, banner ads, creating campaigns inside of Marketo, and then coding out those materials. I also would utilize my time checking campaign analytics and statistics.

A few years ago Allegiance merged with another company “Maritz” to form “MaritzCX”, and in doing so the site was replaced. So the Allegiance site is not available anymore.